Media Sales And Buying
 

Through our CJPL Consultants division, the Spice publishing group offers a full range of media sales and buying services. Whether your requirement is to sell advertising space in your own titles or buy space in other people’s, we have the experience and expertise to give you a focused and cost-effective service. And we also specialise in new and emerging media.
 

 
The CJPL sales approach is based on years of successful negotiation at senior level, both with advertising agencies and with clients direct.

 
Immediate access to a high-quality database of ‘blue chip’ potential advertisers in a range of key business sectors

Lead generation linked carefully to the target market and the publishing proposition

Media sales presentations on behalf of clients to potential advertisers

Important relative client company detail

Networked in-house contact management system, assuring prompt new business follow-up

Instant order acknowledgement and agreement process to secure placements fast

Competitor market analysis and sales reporting, using the services of Britain’s leading advertising expenditure monitoring service

International magazine sales representation

New media sales, including Internet and electronic publications (for instance banner advertisements and sponsorship deals)

 
Media Buying

 
Our experience of publishing media gives us invaluable strengths in media buying on behalf of clients.
 

Ability to negotiate keen rates based on close knowledge of market conditions and the competitive environment

Media sales planning based the reader profile, circulation and reach of target publications

New media planning and buying, including Internet and electronic publications